1/ One of my role models for 13 years(!) has been @LeeLefever. Primarily for the inspiration that @CommonCraft videos has provided in the form of encouraging me to provide further value to my clients through explainer videos. And through the book The Art of Explanation.
2/ So I follow Lee on Twitter obviously but must say I haven’t really noticed his tweets the past few years. Until yesterday when I clicked on one of his shares of an article referencing the 26th anniversary(!) of Pulp Fiction. Of course I had to read that. x.com/leelefever/sta…
3/ It wasn’t until after I read the article that I realised whose tweet I had clicked on and being of curious nature I clicked my way to Lee’s website. That’s where I discovered his new book Big Enough - Building A Business That Scales With Your Lifestyle.
leelefever.com/bigenough/
4/ It’s uncanny how much this book resonated with me. It’s about understanding the power you have over defining what value is when you run your own small business (hint: it doesn’t have to be about growth).
5/ So I immediately bought the book, started reading and fell asleep yesterday having read 75% of it. Most of the messages are not new to me but I feel like this book entered my life at exactly the right moment, which means it can be hugely powerful in redefining my business.
6/ Anyway, if you see my pivoting within the next six months, now you know why. And thank you Lee for all this inspiration.
Serendipity FTW.
7/ And obviously, having a French bulldog on the cover may have had an emotional effect. Just maybe ;)
