You must decide where your loyalty lies. (Pro tip: you need to consider all three) #uxlx #fairytale

You must decide where your loyalty lies. (Pro tip: you need to consider all three) #uxlx #fairytale

Making it hard for people to join can give you loyal, active and serious users. #uxlx #fairytale

Curling designer: A designer who creates zero friction for users, setting them up for adversity. #uxlx #fairytale

Task completion is not the same as goal fulfillment. #uxlx #fairytale

What happens when the design industry moves in the same direction as the food industry? #uxlx #fairytale

“We increased conversions by 400%!” “Awesome! Did you ask users if they were happy after the fact?” “Dude, shut up! 400%!” #uxlx #fairytale
We became UX:ers because we care beyond the conversion. #uxlx #fairytale

The correlation between profit and encouraging users to make decisions with their reptilian brain. #uxlx #fairytale

When your package is delivered by pumpkin, delivery may take longer than you anticipated. #uxlx #fairytale

Here we go. The invisible problem with #fairytale experiences. Presenting at #uxlx.

↪ Replying to @unknown
@gabrielhl The iPad app I use is @goodnotes
My #sketchnotes from @denisejacob’s workshop Unfold your brain. #uxlx #ux

↪ Replying to @letterpress_se
@letterpress_se Yes, my new favorite app :) @goodnotes
My #sketchnotes from @vlh’s workshop Animating the User Experience #uxlx #ux

Same procedure as every year (@ RepĂşblica da Cerveja in Lisboa w/ @beantin) swarmapp.com/c/0u1aQaNjnq5
Earlier today I sent out this muse-letter talking about how coaching helped me release a book. http://xbm.se/1TAGXI1 #ux
Earlier today I sent out this muse-letter talking about how coaching helped me release a book. xbm.se/1TAGZQ9 #ux
When your cab driver needs his GPS to find the airport, something’s broken… #taxikurir