The idea of "falling behind" by not going all-in on "AI" is a marketing ploy used to create artificial urgency. It's not a fact. If you don't walk down one path you walk down another path. Both have unknown outcomes.
The claim of "falling behind" is the wording that should deter you from that path.
(cont'd) In essence it is trying to force a future on you that is beneficial to a specific agent, often out of commercial interest. The claim does not invite you to reflect on your own, or your community’s, needs and wishes.
Artificial urgency is an enemy to independent, thoughtful progress.